Salvation Army of Metro Atlanta and WorthPoint Kick Off National Educational Campaign

Staff Report

Wednesday, April 20th, 2022

In partnership with the Salvation Army, WorthPoint, the world's largest online resource for researching, valuing and preserving antiques, art and collectibles, will help the charity find new ways to turn small donations into big profits with free educational events for online resellers, launching the start of the national program with The Salvation Army of Metro Atlanta on April 20.

Over the years, generous donors across the U.S. have given much more than used clothes and furniture to the Salvation Army. Valuable antiques and paintings, diamond rings and even pieces of celebrity memorabilia pass through the charity's doors every day. Most donations are sold in storefront discount shops or offered online at low starting bids. That is before WorthPoint stepped in to help.

"The Salvation Army's partnership with WorthPoint has been nothing short of incredible," said Eric Rader, Assistant Director of Development at Salvation Army of Metro Atlanta. "Not only have they helped us research some of the treasures that are generously donated to us, but staff has worked with us to determine an item's value and the best places to find interested buyers. This helps us to raise more money for our drug and alcohol recovery programs and reach more people in need," Rader said.

During the last several months, WorthPoint staff has worked closely with the charity's sorting-room staff to improve donation identifications ranging from valuable paintings, musical instruments and fine antiques. WorthPoint has tested these free programs at Salvation Army locations in Tampa, Florida, and Austin, Texas; however, Wednesday's event in Atlanta marks the official kickoff of the program across the U.S.