Celebrating 46th Anniversary, Family-run Traton Homes Looks Forward to Next Decades

Staff Report From Metro Atlanta CEO

Wednesday, May 17th, 2017

At a recent event to celebrate its 46th anniversary with distinguished guests and top producing Atlanta-area REALTORS, Traton Homes, Cobb County’s premier new home builder, reflected on the company’s past decades of success – and focused on many new opportunities ahead.

“We built just five homes in our first year when we started Traton Homes almost half a century ago,” says Bill Poston, who co-founded Traton Homes with his brother, Milburn Poston, in 1971. “Since then, we have completed nearly ten thousand single family homes and townhomes, mainly throughout the greater Atlanta area.”

Traton has successfully weathered a number of volatile periods in the homebuilding industry, and has proven its ability to stand the test of time through judicious management - and a strong belief in the ‘golden rule.'

“This has always been a family-run business, and we treat our homebuyers, our employees and our suppliers like family – the way we want to be treated,” says Milburn Poston.

“From a management point of view, our company’s hallmark is its relative conservatism,” notes Bill. “Our risk tolerance level ensured we carefully managed our growth - which allowed us to navigate through the tough times. Thanks to our outstanding team of long-term employees, and thanks to our loyal and continuously growing family of homeowners, we continue to be very optimistic about Traton’s future.”

Over the years, Traton’s business model has evolved. In addition to building homes, Traton also develops parcels throughout a number of metro Atlanta counties. Traton plans to open three additional communities this year in its home county of Cobb including a new townhome community near Marietta Square.

Georgia State Senator Lindsey Tippins and Cobb County Manager Rob Hosack were among Traton’s guests at the Marietta Country Club. In addition, U.S. Senator Johnny Isakson, who, like the Poston family, has played a major role in Cobb County’s stunning growth, congratulated Traton on 46 years of homebuilding excellence in a personal letter stating: “This is a wonderful milestone for Traton Homes, which has set the standard for excellence, and I appreciate your leadership in the building industry.”

“Each Traton home exemplifies our legacy of sound construction, superior service and outstanding value,” says Clif Poston, Traton’s Executive Vice President. “While we are focusing a bright future, that legacy is one thing that will not change. That is our promise, now and when our company meets the half-century mark.”