ATDC Welcomes Three New Companies to Signature

Staff Report From Metro Atlanta CEO

Tuesday, February 6th, 2018

The Advanced Technology Development Center has added three companies to its ATDC Signature portfolio, including one in the cybersecurity sector that is relocating from Tennessee.

DEV/CON, led by founder and CEO Maggie Louie, works with media and agencies to detect and prevent hacks and other tech threats that siphon advertising and publishing revenue from their websites and other digital platforms.

The company has relocated to metro Atlanta from Tennessee to be part of ATDC, which is a program of Georgia Tech and serves as the state of Georgia’s technology incubator. ATDC is one of the longest running, university-based organizations of its kind in the United States.

“The presence of large media companies and possible enterprise customers such as Cox, Turner and Comcast played a big part, but the access to mentors, investors and the tech community, created by groups like ATDC was the biggest influencer,” Louie said.

She added Atlanta’s growing prowess as a hub for cybersecurity tech also factored into her decision to relocate DEV/CON to Georgia.

“We joined ATDC because of its stellar reputation for helping later stage companies with scale and revenue, and its ability to gain us access to key advisors within our specific industry.”

The ATDC Signature portfolio is the incubator’s top-tier group of startups and comprised companies in the life sciences space or high-potential technology sectors. Its sister portfolio, ATDC Accelerate, includes early-stage startups with promising technologies. Combined, the two portfolios attracted $130 million in investment funding in 2017.

Joining DEV/CON are Steady, an income optimization platform built for independent workers and contractors in the financial technology space, and NFANT Labs, a medical device and digital health company that created a smart baby bottle and app for premature babies in neonatal intensive care units.

Executives at Steady, which won the Money20/20 Startup Pitch in 2017, said joining ATDC Signature is a critical milestone in the company’s growth.

“Being a part of one of the premier incubators in the nation, let alone Georgia, is a tremendous honor for Steady,” said Adrian Becker, the company’s director of strategic partnerships.

“The resources and influence that Georgia Tech packs behind ATDC is invaluable and we look forward to leaning on the expertise and network of the program’s members and mentors.”

Lou Malice, NFANT Labs’ CEO, echoed those sentiments. NFANT Labs became one of the first Web-connected devices that the U.S. Food and Drug Administration approved for use in neonatal intensive care units.

“Being selected as an ATDC Signature company lends great credibility to NFANT, our products and our purpose as viewed by customers, partners and investors,” Malice said. “ATDC gives businesses like ours access to expert advisers, qualified personnel, potential customers and partners, and learning programs that startups can leverage to fill gaps to their advantage.

“These resources, along with ATDC being part of Georgia Tech, supply all the building blocks needed for a successful outcome.”