Hard Rock Cafe Joins the Dinova Marketplace

Staff Report From Metro Atlanta CEO

Friday, December 21st, 2018

Dinova, Inc., the only marketplace exclusively focused on connecting business diners to restaurants nationwide, announced that Hard Rock Cafe is the latest national brand to join its network.

"It is a thrill to add such an iconic and internationally recognized brand to our ever-evolving business dining marketplace," said Alison Galik, president of Dinova. "At a time when travel managers are shaping policy to cater more toward traveler experience, we are always working to enhance our brand offering with memorable and unique restaurants which makes it the perfect time to partner with Hard Rock Cafe."

Hard Rock Cafe is truly a global phenomenon with 183 cafes that are visited by more than 79 million guests each year. In addition to the world-famous memorabilia that adorns its walls, Hard Rock Cafe offers collectible merchandise in its Rock Shop retail stores. There is something for everyone to enjoy on Hard Rock's menu as each cafe offers Legendary Burgers, lighter fare such as salads and vegetarian options, and Hard Rock Cafe's award-winning drinks menu.

"Our partnership with Dinova gives us the opportunity to further reach global business travelers seeking a one-of-a-kind dining experience and a commitment to satisfying consumers ever-changing palate," said Jim Rogers, Vice President of Cafe Marketing for Hard Rock International. "Dinova's expansive marketplace, combined with Hard Rock's vast number of cafe locations in some of the world's top business destinations, enables the Hard Rock brand to meet and exceed the needs of corporate professionals."