What’ll Ya Have? The Varsity Celebrates 90 Years of Fast, Fresh and Fun-Filled Dining Experiences in Atlanta
Wednesday, May 23rd, 2018
The Varsity, Atlanta’s iconic family-owned and operated restaurant, will celebrate its 90th anniversary later this month. As part of the festivities, the restaurant is selling commemorative merchandise, including limited edition cups that will allow guests to enjoy unlimited refills on soft drinks and $0.90 refills on Frosted Orange, vanilla and chocolate milkshakes through December 31, 2018. The cups will be available for just $5.99.
The Varsity has also pledged $90,000 to Shepherd’s Men, a group that raises money for the SHARE Military Initiative at Shepherd Center in Atlanta. SHARE is a comprehensive rehabilitation program focused on the assessment and treatment of military veterans who have sustained a mild to moderate Traumatic Brain Injury and Post-Traumatic Stress Disorder from service in the post-9/11 wars. 100 percent of limited edition cup sales will go directly to Shepherd’s Men.
The celebration will officially kick off on Memorial Day, as the Shepherd’s Men complete the final leg on their days-long run to raise awareness for veterans with TBIs and PTSD. The run will begin at The Varsity in Midtown and finish at The Shepherd Center.
The Varsity will cap off its festivities with a 90th anniversary party on Saturday, August 18, where all menu items will be priced at just $0.90 all day at all five of its restaurant locations (Athens, Dawsonville, Kennesaw, Midtown and Norcross). Plus, the Midtown location will feature special events from 10:30 a.m. to 3 p.m.
“For nine decades, we’ve had the opportunity to bring great food to our loyal guests in Atlanta,” The Varsity President Gordon Muir said. “We’re excited to celebrate this milestone in a fun and meaningful way that includes giving back to the community that has given so much to us.”
Limited edition 90th anniversary merchandise, including unlimited refill cups, will be available to purchase at all restaurant locations and online beginning June 1. Guests at the Midtown restaurant can grab them early beginning May 27.