SweetWater Brewing Company Introduces New Crisp Lager to Year-Round Lineup

Staff Report

Friday, February 3rd, 2023

Source: Tilray Brands, Inc.

SweetWater Brewing Company, a subsidiary of Tilray Brands, Inc., Atlanta’s craft beer trailblazer and the 10th largest craft brewer in the U.S., launches a new crisp lager to its year-round craft beer lineup. The new SweetWater Lager, a clean-bodied beer elevated with spicy floral hop notes, is now available on draft and will be available in 12-packs of 12-ounce cans in select retailers across the U.S. beginning March 2023. 

SweetWater’s new Lager (4.5% alcohol by volume (ABV)) is a simple, easy-drinking beer, brewed with a 100% pilsner grain bill to create a crisp, refreshing flavor with low bitterness. Crystal and Hallertau hops distinguish the taste with mild notes of spicy floral. As demand for lagers continues to grow, SweetWater adds this approachable, low-ABV beer, to its quiver of heady beers like 420 Pale Ale, H.A.Z.Y. IPA, and Imperial IPA, to quench beer drinkers’ thirst whenever the occasion calls for something lighter.

“Crisp. Clean. Crushable. SweetWater’s new Lager is an easy thirst-quenching beer with a little SweetWater twist on the brew with some added hops that keep this beer tasting crisp and refreshing,” says Ty Gilmore. President, U.S. Beer at Tilray Brands. “This SweetWater Lager is the perfect go-to beer when you’re looking to crack a few cold ones after a long day — fishing, working, boating, and you name it. With the addition of its new Lager, SweetWater now has a beer for everyone, and these sure go down easy.”

Lager is now flowing at Sweetwater’s flagship taprooms in Atlanta, Georgia and Fort Collins, Colorado and taps across Georgia, Alabama, Florida, South Carolina, Pennsylvania, and Virginia. Beginning March 2023, SweetWater’s new Lager will be available in cans at select retailers across the U.S., including Kroger, Lowes Food, and Ingles.