360 Media, Inc., an award-winning Atlanta-based public relations agency, has been named the new Agency of Record for Atlantic Station. From its business towers, hotels, single-family home communities, and apartment complexes to its retail and restaurant tenants and high-profile event offerings, 360 Media, Inc. will be responsible for the property’s PR efforts, leading the charge on strategic outreach, events, and ongoing press activities and notable happenings.

“We are pleased to welcome 360 Media, Inc. as Atlantic Station looks to a future of long-term growth outside of our 30363 zip code,” said Treina Lewis, Marketing Director of Atlantic Station. “We were looking for an agency with a true understanding of what it means to be at the heart of Atlanta. 360 Media, Inc. not only recognized our goals, they recognized our need for a new strategic PR vision while expanding our reach and tapping into new audiences to promote Atlantic Station like never before locally and outside of the market.”

As part of the relationship, 360 Media, Inc. will work alongside the team at Hines and property management to spotlight, amplify and educate consumers, future residents and media about all the features of the 138-acre development.

“Atlantic Station is exactly the type of client we love to work with, where real estate and lifestyle mesh. Already known for its diverse array of restaurant and retail tenants, events, and entertainment offerings, Atlantic Station has extraordinary potential that we can’t wait to explore as it relates to the rest of its campus,” said Tara Murphy, Founder of 360 Media, Inc. “We not only want to serve Atlantic Station by improving the overall narrative, but we also want to help guests understand that Atlantic Station is so much more than an outdoor retail space. We’re thrilled to hit the ground running and eager to share all that is happening in the heart of Atlanta.”