As a part of celebrating Women’s History Month, the Lady Hawks teamed up with Becca’s Closet Greater Atlanta to host a ‘Say Yes to the Prom Dress’ event at State Farm Arena on Monday. At the event, nearly two dozen underserved teens from high schools in Fulton County were able to select their prom dress and participate in different stations for hair and makeup so that they could become prom ready. On-site at the event were members of the Lady Hawks as well as volunteers from the Hawks. The event was designed to promote self-confidence and individual beauty while instilling a sense of pride and confidence for the major high-school milestone.

“By teaming up with Becca’s Closet Greater Atlanta, we hope that these teens will be able to enjoy their big night,” said Lady Hawks member Laura Prunty. “It was so fulfilling to see their joy and excitement.”

The Lady Hawks is a women’s auxiliary group comprised of the wives, significant others and mothers of Atlanta Hawks players, coaches, basketball operations staff and management. To ensure a meaningful community impact, the Lady Hawks prioritize recurring programming in conjunction with organizational partners that serve women and youth across Atlanta. 

At the event, the teens were able to choose their prom dress from a variety of formal dresses that were donated by Becca’s Closet Greater Atlanta and a seamstress was available to make any alterations. Volunteers from the Lady Hawks and the Atlanta Hawks helped the students select all their prom needs at various stations, which included nail polish, perfume, jewelry and more. Additionally, local hair stylists and makeup professionals provided tutorials and tips for how to get ready for the big day. 

“We look forward to prom season every year because we get to see the student's faces light up when they find the perfect dress,” said Becca's Closet GA Chapter Organizer Tiffany Cadogan. “Partnering with the Lady Hawks this year has been a great experience for not only me, but also Serenity Cadogan, who is the high school student that manages this chapter.”

Also onsite at the event alongside the Lady Hawks and Hawks volunteers was Miss Georgia USA 2023 Rachel Russaw to help assist the teens at the various stations. A native of Atlanta, Russaw was crowned Miss Georgia USA 2023 in November of 2022 and will represent Georgia at the upcoming Miss USA 2023 competition. 

“I am so honored that Becca’s Closet and the Lady Hawks are allowing me to be a part of such an amazing event,” said Russaw. “This will have such a lasting impact on these young women and I know that they will go into prom feeling confident and beautiful. Being able to come together to uplift and empower other women is what fulfills me as Miss Georgia USA.”

Earlier this month, the Hawks kicked off Women’s History Month with its Women’s Empowerment Night on March 11. The game featured the launch of the Lady Hawks’ capsule retail collection, in which all net proceeds will be donated to Dress for Success Atlanta, a non-profit organization’s mission is to empower women to achieve economic independence by providing a network of support, professional attire and the development tools to help women thrive in work and in life. This line is available exclusively at the Hawks Shop at State Farm Arena. Also at the game, the Lady Hawks also highlighted three honorees with their ‘Game ChangeHer’ recognition, which honored women for their impact in their community as well as for being an inspiration to other women and girls.

For more information about the Lady Hawks, visit Hawks.com/LadyHawks.