The ATL Airport District Convention & Visitors Bureau (CVB), the destination marketing organization for the cities of College Park, Hapeville, and Union City, Ga., will welcome the nation’s top collegiate powerlifting athletes during the USA Powerlifting Collegiate Nationals. The adrenaline-charged, four-day competition will take place at the Georgia International Convention Center (GICC) on Thursday, April 11 through Sunday, April 14.

"The electric energy of records being shattered and champions crowned at the 2024 USA Powerlifting Collegiate Nationals will be unmatched," says Cookie Smoak, president of the ATL Airport District CVB. "We eagerly anticipate witnessing the passion of these athletes at the GICC and know this will be an event that all attendees – friends, family members and even members of our local community – will enjoy!"

Established in 1981, USA Powerlifting operates as a 501(c)(3) non-profit organization and is the leading drug-tested powerlifting organization in the United States. The organization is responsible for sanctioning local and regional events where powerlifters can compete and qualify for national-level events, including the USA Powerlifting Collegiate Nationals. USA Powerlifting boasts representative chairs in each state who oversee the development and implementation of local competitions, state championships and state records.

Different from weightlifting, a sport made up of two lifts, powerlifting is comprised of three lifts – squat, bench press and deadlift. Competitions may include one, two or all three of the lifting disciplines and athletes are categorized by sex, age and body weight. Each competitor is allowed three attempts at each lift, with the best lift in each discipline added to their total. The lifter with the highest total is declared the winner. In cases where two or more lifters achieve the same total, the individual with the lightest body weight will be awarded as the victor.

Spectators are encouraged to watch the spectacle of human potential being pushed during the four-day competition. Attendees will be awed by the strength and fortitude of each competitor maxing out their mental and physical power.

For additional details about the 2024 USA Powerlifting Collegiate Nationals or to purchase spectator tickets, please visitUSAPowerlifting.TicketLeap.com. Follow on Facebook, YouTube and Instagram for updates.

To learn more about the ATL Airport District CVB, call 404-334-7500 or visit ATLdistrict.com. For updates on everything in the District, follow us on Facebook, Instagram and  YouTube.

For more information on the Georgia International Convention Center, visit GICC.com or follow on Facebook, X and Instagram.