Atlanta Ranks as the 4th Most Instagrammable City for an Unforgettable New Year's Eve Celebration

Journo Research

Friday, December 22nd, 2023

  • Miami is revealed to be the most Instagrammable city for NYE 

  • Los Angeles and Chicago follow in third place, respectively 

  • Data was obtained by analyzing the number of party related hashtags for each US city 

A new study has revealed the most Instagrammable cities in the US for New Year’s Eve, with Miami claiming the top spot.  

Experts at have undertaken an in-depth analysis of numerous party related hashtags such as #[city]nightlife and #[city]newyearseve, along with #[city], to discover which of the US’s cities are the most Instagrammable for New Year’s Eve.  

#1 - Miami  

Landing in first place, with 90,505,113 Instagram hashtags, is Miami. The metropolis on Florida's southeast coast is alive and well both during the day and at night. The city sparkles on New Year's Eve with lavish parties, fireworks, and lively get-togethers, making for an unforgettable and thrilling ambiance. Miami is a perfect place to welcome in the new year because of its bustling nightlife and tropical charm. 

#2 - Los Angeles 

Gaining the second spot, with 83,266,470 Instagram hashtags, is Los Angeles. Situated on the coast of California, Los Angeles flourishes due to its varied blend of neighborhoods and cultural influences. With the onset of night, LA has a plethora of entertainment options, such as live music venues. Making the most of the New Years celebrations will be easy to achieve, whether you are watching fireworks or dancing the night away.  

#3 – Chicago 

Third place belongs to Chicago, with 55,907,215 Instagram hashtags. Chicago, which is located on the beaches of Lake Michigan, is a metropolis that offers a singular fusion of food, culture, and architecture. Chicago's nightlife includes jazz clubs, rooftop pubs, and cultural hubs, with the city coming to life as dusk falls. With bright fireworks, exciting events, and a vibrant atmosphere, the city shines on New Year's Eve, encouraging everyone to enjoy Chicago's diverse urban fabric. 

#4 – Atlanta 

Fourth place goes to Atlanta, with 43,328,642 Instagram hashtags. Situated in the center of Georgia, Atlanta thrives due to its unique combination of Southern charm, diversity, and history. The city hums with anticipation for the celebrations on New Year's Eve, providing all with a range of ways to bring in the new year. From watching the Peach drop at midnight or bringing the kids to the Children's Museum of Atlanta for their New Year’s Bubble bash, it is a fantastic place to enjoy the night.  

#5 - Las Vegas 

In fifth place, with 40,537,543 Instagram hashtags, is Las Vegas. Tucked away in the Nevada desert, Las Vegas dazzles with its famous Strip, extravagant shows, and nonstop excitement. On New Year's Eve, Las Vegas shines. Whether you decide to watch the fireworks at the Hard Rock Café or walk the Strip, or even catch a show, you’ll be spoilt for choice on ways to say goodbye to 2023. 

#6 - New York City 

Sitting in sixth place is New York City, with 35,629,391 Instagram hashtags. The city offers an unmatched tapestry of experiences, from the well-known Broadway theatres to the historic charm of neighborhoods like Greenwich Village and Harlem. The world-famous ball drop in Times Square on New Year's Eve captures the essence of the unparalleled grandeur and excitement of celebrating in the heart of the Big Apple, producing a stunning spectacle. 

#7 - San Diego 

In seventh place is San Diego, with 33,630,701 Instagram hashtags. The city offers a wide variety of experiences, from thriving villages like Pacific seaside to the historic Gaslamp Quarter. Booking a trip on the NYE Hornblower Cruise on the Bay is the best way to watch the fireworks – but if you want to party, head over to the New Year’s Eve event JRDN at Tower 23 hotel. 

#8 - San Francisco 

In eighth place is San Francisco, with 33,032,032 Instagram hashtags. The city is home to a rich mix of cultures, from the energetic streets of Chinatown to the Mission District's artistic community. On New Year’s Eve, San Francisco plays host to one of the largest events in the city, the Fireworks Display over the bay; this annual event draws in large crowds and dazzles its audience.  

#9 – Houston 

Standing in ninth place is Houston, with 32,311,293 Instagram hashtags. Located in the center of Texas, Houston enthralls with its vast diversity, depth of culture, and southern hospitality. Celebrating New Years Eve has never been more stylish with parties going on up and down the city, from the Mixers and Elixirs in the Houston Museum of Natural Sciences to dining at the Four Seasons Hotel. 

#10 – Boston 

In tenth place and finishing off the list is Boston, with 25,755,891 Instagram hashtags. Boston's nightlife buzzes with jazz lounges, Irish pubs, and cultural institutions. Boston welcomes the New Year with fireworks over the Charles River, known as the Colorful Boston Harbour Fireworks. While you wait for the fireworks, you can tour the city or take part Boston’s celebrations and party at the Rochambeau.  


A spokesperson for commented on the findings: “While it beats out iconic locations such as New York City and Las Vegas, Miami has a unique charm that has clearly been on display all over social media.” 

“For the rest of the cities on the list, it reflects that people have various locations across the country to celebrate, regardless of whether someone is celebrating on the east coast or the west coast.”