Greenlight Financial Technology, Inc., the fintech company on a mission to help parents raise financially-smart kids, today announced a new rewards program with Tropical Smoothie Cafe to bring financial literacy game Greenlight Level Up to more families for free.

Starting today, families can download the Greenlight app and play a selection of Level Up challenges with no Greenlight subscription required, while earning fun rewards for a limited time.

93% of teens believe they need financial knowledge and skills to achieve their life goals, and 97% of parents agree.² Still, only 35 states require a personal finance course for students, and teens score an average of 64% on the National Financial Literacy Test, showing a clear gap in financial education that is accessible and effective. Parents also rank personal finance as the #1 most difficult life skill to teach their children with 81% saying they wish they had more financial education tools and resources.³

Greenlight Level Up is an in-app financial literacy game with a best-in-class curriculum that goes beyond the National Standards for K-12 Personal Financial Education to empower young people with money skills and confidence. Built by academic and game design experts, Level Up challenges are packed with bite-sized videos, quizzes, and minigames that keep kids and teens engaged.

Over the past year, kids and teens have played more than 2 million Level Up challenges with an average score of 88.4% across all personal finance subjects, including spending, saving, earning, investing, and managing credit and risk. Level Up has also empowered kids and teens to practice healthy financial habits — players are twice as motivated to save, six times more likely to set a savings goal, and six times more likely to research stocks and ETFs before proposing an investment in the Greenlight app.

“At Greenlight, we’re always looking for new ways to empower young people to learn about money,” said Jennifer Seitz, Director of Education at Greenlight. “Level Up has been a tremendous success in helping kids and teens develop healthy financial skills in a fun, engaging way. Thanks to Tropical Smoothie Cafe, we look forward to bringing best-in-class financial education to even more families across the country.”

Tropical Smoothie Cafe is the first brand to reward kids and teens for completing Level Up challenges in the Greenlight app. The program is designed to motivate kids to improve their financial knowledge and skills by rewarding them with a free 12 ounce kids smoothie⁴ when they or their referred friends complete 10 Level Up challenges in a learning quest.

“Our collaboration with Greenlight aligns with our mission to Inspire Better^® and help all kids shine bright. As the first brand providing rewards that are integrated into the Greenlight Level Up game, we look forward to the opportunity to reward hard working kids with a free 12 oz. kids smoothie,” said Deborah von Kutzleben, CMO of Tropical Smoothie Café, LLC. “Tropical Smoothie Cafe hopes to enhance Greenlight’s mission to improve financial education among kids by offering an incentive to learn about money.”

Families can download the Greenlight app today to start playing a selection of Level Up challenges for free and earn rewards. The full suite of Level Up challenges are also available for free through Greenlight’s partner programs with banks, credit unions, and employers.

To learn more, visit: greenlight.com/level-up-financial-literacy-game.