The Piedmont Park Conservancy hosted its 28th Annual Landmark Luncheon, gathering more than 500 supporters at The Promenade at Piedmont Park. Guests walked the signature green carpet as the event marked a historic moment for Atlanta’s most visited Park with The Big Reveal—the official unveiling of Piedmont Park’s first Comprehensive Plan in 25 years.

The Conservancy reached a major milestone, raising over $500,000 at this year’s annual luncheon—a new fundraising record. Proceeds will support the Conservancy’s mission to preserve, enhance and protect Piedmont Park by funding essential park maintenance, capital projects, community programs and environmental initiatives. 

Designed by the renowned Nelson Byrd Woltz Landscape Architects, the new Comprehensive Plan outlines a visionary path forward for the Park. Grounded in feedback from the Atlantan community, the plan includes a major expansion at Piedmont Avenue and Monroe Drive, a full restoration of Lake Clara Meer, a redesigned Active Oval and the new Clear Creek Walk—a nature-based corridor aimed at easing Beltline congestion and enhancing north-south connectivity.

“This year’s Landmark Luncheon was not just a celebration—it was a turning point,” said Doug Widener, president and CEO of Piedmont Park Conservancy. “The Comprehensive Plan is the most ambitious roadmap we’ve seen in decades, and thanks to our generous supporters, we are ready to begin the journey toward an even more vibrant, inclusive and sustainable Piedmont Park.”

Another noteworthy announcement at the Luncheon was the Conservancy’s new Seeds for the Future campaign—a multi-year initiative focused on the care and preservation of the Park’s iconic tree canopy. The campaign will involve a full inventory and health assessment of more than 3,000 mature trees, the planting of hundreds of new trees across the Park, the creation of an interactive educational app for visitors and a community-driven volunteer stewardship program. 

The Landmark Luncheon served as the Seeds for the Future campaign’s first major fundraising event, signaling strong momentum for future sustainability efforts.

For more information on the Comprehensive Plan, the Seeds for the Future campaign or to support the Conservancy, visit plan.piedmontpark.org