Marcus & Millichap (NYSE: MMI), a leading commercial real estate brokerage firm specializing in investment sales, financing, research and advisory services, has published its 2026 Atlanta Multifamily Investment Forecast Report.   

“Even as new development slows, Atlanta’s steady job growth and population gains are helping to keep apartment demand resilient,” stated John M. Leonard, Senior Managing Director, Market Leader, Atlanta.  

Key findings include:   

• The Atlanta metro is projected to add 19,000 jobs in 2026, the fourth-highest gain among major U.S. markets. 

• New multifamily completions are anticipated to decline by nearly 50 percent from the prior year, resulting in the metro’s slowest development pace in over a decade. 

• With new supply easing and continued in-migration, metro vacancy is projected to compress to 5.2 percent, despite prior years of elevated deliveries. 

• Following a return to positive momentum in 2025, effective rents are expected to increase 4.1 percent in 2026, raising the market average to $1,650 per month. 

• Stabilizing cap rates and relatively low pricing continue to draw interest from out-of-state buyers. Submarkets like Midtown, Gwinnett County, and Clayton County are seeing renewed attention from investors targeting yield-driven deals. 

“While near-term development is moderating, demand drivers remain intact. As a result, investors are closely evaluating submarkets where supply and demographic trends align,” added Leonard. 

Access the report here.