Lendmark Financial Names Sweta Patel General Counsel
Tuesday, January 19th, 2021
Lendmark Financial Services, a leading provider of household credit and consumer loan solutions, has promoted Sweta Patel to general counsel. She has served as senior vice president and acting general counsel since the company’s previous general counsel retired in January 2020.
Patel, who reports to CEO Bobby Aiken, leads Lendmark’s in-house legal team, which provides legal counsel and expertise to all departments within the organization. She joined the company as assistant general counsel in 2016 and was subsequently promoted to assistant vice president in 2017 and to vice president, assistant general counsel in 2019 then to SVP, acting general counsel in 2020.
Her 10 years’ legal experience and comprehensive understanding of consumer finance, legal and regulatory requirements and corporate legal strategies allow her to contribute as an integral resource for strategic projects. This includes the Lendmark customer portal, electronic signature software, Lendmark’s mobile app and an internal systems conversion project that changed the company’s origination platform.
Before joining Lendmark, Patel was an associate at a large consumer bankruptcy practice and was an assistant general counsel for the Georgia Department of Insurance, which regulated Georgia’s small loan industry.
“Sweta’s in-depth knowledge of the regulatory and household credit space will continue to play a key role in the growth of our company,” said Aiken. “Her contributions to Lendmark over the past five years have proven invaluable, and we’re fortunate to have her lead our legal team.”
Patel is a member of the American Bar Association and the ABA’s Consumer Financial Services Committee. She earned her Juris Doctor from Georgia State University, College of Law, and her Bachelor of Science in Behavioral Neuroscience from the University of British Columbia.
Lendmark provides credit directly to consumers through personal loans to help them address life events, both planned and unplanned. The company also provides financing solutions for 11,000+ retailers and independent auto dealerships by extending credit to customers of these local businesses for their large purchases. In 2019, Lendmark provided more than $1.6B in credit to help consumers meet financial challenges.
