Babbit Bodner, a leading communications consultancy, continues its winning streak and expands its sports business practice by announcing its PR agency of record partnership with the College Football Hall of Fame. The announcement comes on the heels of an impressive quarter for Babbit Bodner, during which the agency demonstrated remarkable growth and showcased its unique ability to attract high-profile clients seeking to make a lasting impact.

"The College Football Hall of Fame represents the pinnacle of athletic achievement and embodies the spirit of competition, dedication, and teamwork. We are thrilled to embark on this journey as their chosen PR partner," said Jennifer Babbit Bodner, CEO of Babbit Bodner. "Our team is ready to combine our expertise with the rich legacy of college football to create a dialogue around ‘The Hall’ that will increase ongoing attendance, secure new partnerships, book events and more. 

Babbit Bodner's track record of pushing boundaries and creating unforgettable campaigns aligns seamlessly with the mission of the College Football Hall of Fame, which celebrates the history and impact of college football while engaging fans in innovative ways.

As part of this collaboration, Babbit Bodner will leverage its deep understanding of earned media relations, influencer engagement, community relations and thought leadership to elevate the College Football Hall of Fame's outreach efforts. They are kicking off the partnership by promoting Football Fest & Free Day which grants free admission to all visitors of the Hall of Fame on Sat., Aug., 26. 

"We chose Babbit Bodner as our public relations partner because of their proven ability to craft transformative experiences," stated Yomand Brown, VP of Marketing and Communication of the College Football Hall of Fame. "Their passion for capturing college football's essence and commitment to creating moments that matter resonated with us. Together, both teams are poised to usher in a new generation of fandom while celebrating the pageantry, fans, traditions and the Hall of Fame players and coaches that have defined this incredible sport.” 

This key Atlanta attraction builds on Babbit Bodner's existing expertise in sports, including Peach Bowl, Inc. Specialty hires have been added to the growing team to continue delivering best-in-class support to new and existing clients. Trevor Bowden has joined the group with unparalleled sports expertise and a proven passion for achievement. Additionally, Caroline Pirozzolo Milic has recently joined Babbit Bodner and brings her retail and CPG experience from Rent the Runway and The Estée Lauder Companies, Inc.