ARC, City of Atlanta Launch State’s First-Ever E-Bike Rebate Program

Staff Report From Georgia CEO

Monday, June 17th, 2024

The Atlanta Regional Commission (ARC) and the City of Atlanta today announced the launch of a highly anticipated e-bike rebate program designed to provide affordable transportation options for moderate and low-income individuals.

City of Atlanta residents have until Sunday, June 23 to submit an application to enter a lottery for e-bike rebates of up to $2,000. Applications are available at atlantaregional.org/ebikerebate.

The city is investing $1 million in the program, which is being administered by ARC. Equity is a primary focus, with 75% of rebates reserved for income-eligible individuals earning at or below 80% of the Atlanta region’s median household income. The income limit varies based on size of household, starting at $60,200 for an individual.

Income-eligible residents can receive a $1,500 rebate for a standard e-bike and $2,000 for a cargo e-bike. Rebates for other residents are set at $500 for a standard e-bike and $1,000 for a cargo e-bike. Rebates will be distributed quarterly and can be redeemed at participating retailers within the City of Atlanta.

“E-bikes are truly a game-changer, offering an affordable, environmentally friendly transportation option that helps people drive less and, in some cases, even replace a car,” said Rosalind Tucker, Managing Director of Mobility Services at ARC. “This rebate program will bring the cost of e-bikes within reach of people in the City of Atlanta who otherwise would not be able to afford one.”

Demand for rebates is expected to be strong. About 6,000 people have signed up to learn more about the program. Up to 700 e-bike rebates are expected to be distributed during the life of the program.

E-bikes promise considerable cost savings to riders. The average metro Atlanta resident spends more than $11,000 a year on transportation expenses, such as fuel and maintenance. The annual cost of electricity to power an e-bike is less than $15.

Increased use of e-bikes may also help reduce traffic and improve air quality. Denver’s $3 million e-bike program, for example, has put 7,600 on e-bikes on the road and reduced vehicle miles traveled by about 165,000 per week, avoiding about 3,000 metric tons of carbon dioxide emissions per year.

“The Atlanta e-bike rebate program has the potential to bring this advantageous transportation option to residents and working families in Atlanta. As both a city councilman and ARC board member, I am pleased to champion the use of e-bikes and the e-bike rebate program to help people find clean transportation options as our city grows,” said Councilmember Matt Westmoreland.