Yamaha Rightwaters Marks Fifth Anniversary, Reports Initiative Progress

Staff Report From Georgia CEO

Monday, July 15th, 2024

Yamaha Rightwaters™ marked its fifth anniversary on Saturday, June 8, World Oceans Day 2024. During the past five years, Yamaha Rightwaters supported programs that made significant progress in the fight to keep waterways clean and promote sustainability for generations to come. Several key metrics include:

 
  • More than 68,000 pounds of plastic shipping covers recycled through the Yamaha Rightwaters Recycling Program with Nexus Circular

  • More than 712 tons of waste removed from waterways through collaborations with clean up organizations including Keep the Tennessee River Beautiful, Keep the Golden Isles Beautiful and the Conch Republic Marine Army

  • Approximately 77 metric tons of carbon dioxide sequestered through the Ducks Unlimited Gulf Cost Initiative

Yamaha Rightwaters will continue to grow in support of four key pillars: marine habitat creation and restoration; academic marine research; mitigation and management of invasive species and environmental stewardship promoting clean marine habitats.

"As Yamaha Rightwaters evolves, we uncover more opportunities to support our mission to create and maintain clean, sustainable marine environments for future generations to come," said Joshua Grier, Sustainability Manager, Yamaha U.S. Marine Business Unit. "We will increase our efforts, specifically through projects that support carbon sequestration and neutrality. The projects we chose to support during the last 12 months reflect the need to know more about how sustainable marine habitats, and the products used within these habitats, can contribute in a positive way to surrounding environments."

From June 2023 through June 2024, Yamaha Rightwaters’ efforts also reinforced Yamaha’s overall goals to pursue carbon neutrality. Yamaha Rightwaters highlights from the past 12 months include:

Fuel Cell and Hydrogen Energy Association

In early 2024, Yamaha Motor Corporation, U.S.A. joined the Fuel Cell & Hydrogen Energy Association (FCHEA) alongside hydrogen producers, infrastructure providers, engineering firms and other off takers as part of its pursuit of multiple technology solutions to achieve carbon neutrality. FCHEA represents more than 100 leading organizations advancing production, distribution, and use of innovative, clean, safe and reliable hydrogen energy. FCHEA is the national industry association for hydrogen energy and fuel cell technologies in the United States and provides a consistent industry voice to regulators and policymakers, driving support at the federal and state levels. The organization focuses on leading national advocacy to encourage all levels of government to support fuel cell and hydrogen technology research, development, and deployment as well as a voice in shaping regulations, codes and standards to enable commercial growth, while ensuring the highest levels of consumer safety and satisfaction. Martin Peters, Director, Yamaha Marine External Affairs, now serves on the organization’s board of directors.