The Metropolitan Atlanta Rapid Transit Authority (MARTA) is excited to announce the launch of its first official online merchandise store, providing a new platform for transit fans to express their MARTA pride. The store, now live at  ItsMARTAMerch.com - Official MARTA Store, features a diverse selection of branded apparel, accessories, and more, allowing you to rep MARTA wherever you go!

With options ranging from t-shirts to totes, the MARTA Merch store enables riders and transit fans to showcase their connection to Atlanta’s transit culture. The site will be updated monthly with new products and seasonal items, including MARTA’s popular ugly holiday sweaters.

“Whenever I wear my MARTA gear, I hear from people who love it and wish they had their own,” said MARTA General Manager and CEO Collie Greenwood. “This is a perfect way to share our pride in the MARTA brand and connect with the communities we serve.”

In addition to the online store, customers can pick up MARTA merch, including holiday sweaters and socks, and exclusive Atlanta United + MARTA merchandise at upcoming holiday and customer appreciation events. Details about those events will be shared soon.

Explore the online  MARTA Merch Store today and discover new ways to proudly support the system that keeps Atlanta moving.