Digital Day 2025 Returns to ADAC this March
Tuesday, February 11th, 2025
ADAC invites all creative professionals to experience a complimentary day of engaging presentations that dive into the latest groundbreaking digital trends in technology that are shaping the industry today and unlock unprecedented avenues to expand your business. Digital Day at ADAC, sponsored by ASID, Business of Home, and Kitchen & Bath Business, serves as a dynamic platform for both beginners and seasoned professionals to acquire knowledge and exchange ideas on innovation. Join ADAC in embracing the digital landscape and empowering the design industry to flourish and adapt to the ever-evolving digital era.
WHEN:
Wednesday, March 5 | 10:00 a.m.-5:30 p.m.
WHERE:
ADAC Presentation Room | First Floor Atrium | 351 Peachtree Hills Avenue NE, Atlanta, GA 30305
WHO:
Presenters Include (subject to change):
- Jennifer Smiga – Ultraviolet Agency
- Chelsie Butler – Kitchen and Bath Business Magazine
- Alena Capra – Alena Capra Designs
- Angela Simoneaux Poirrier – Acadian House Design + Renovation
- Frances Zook – Frances Zook Architect
- Evan Crowe – Crowe Built Homes
- Beth Meyer – Beth Meyer Design
- Brantley Snipes – Brantley Snipes Landscape Design
- Kendall Stowell – KS Creative
- Chad Wilkey – ASID, HLG Studio
- Alan Espinoza – Graitec Group
- Dawn Haynie – ASID Affiliate
FEE: Complimentary; registration is required. Registration is now open here.
10:00-11:00 a.m.: Death of the Follower, Birth of the “True Fan”: Future Proofing Your Interior Design Brand
Join Jennifer Smiga, CEO of Ultraviolet Agency, for an eye-opening discussion on how interior designers can thrive in a rapidly changing digital landscape. Discover strategies to build deeper connections with your audience, maintain creative freedom, and overcome the challenges of social media algorithms. Learn how to identify your “true fans,” form powerful collaborations, and create sustainable revenue streams beyond traditional platforms. This must-attend talk will empower designers to future-proof their brands and foster meaningful engagement.
11:15 a.m.-12:15 p.m.: The Smart Technology Movement in Residential Design
Explore the transformative impact of smart technology in residential design with this insightful panel discussion led by Chelsie Butler, Executive Editor of Kitchen & Bath Business magazine. Panelists Alena Capra of Alena Capra Designs and Angela Simoneaux Poirrier of Acadian House Design + Renovation will dive into how smart tech enhances accessibility, wellness, sustainability, and peace of mind for clients. Learn how to debunk common myths, communicate the value of smart technology to clients, and position yourself as a designer who integrates innovative solutions into your services.
1:30-2:30 p.m.: Building Solutions: The Power of Collaboration and Technology in Residential Home Design and Build
Discover how collaboration and technology are transforming residential home design and building in this dynamic panel discussion. Featuring industry experts, architect Frances Zook, builder Evan Crowe, interior designer Beth Meyer, and landscape architect Brantley Snipes with moderator, Kendall Stowell of KS Creative, this session explores how unified teamwork enhances project timelines, boosts client satisfaction, and delivers exceptional results. The panel will also showcase how advanced technologies, such as 3D modeling, virtual reality, project management tools, and QR codes, empower teams to visualize solutions, address challenges proactively, and create a transparent and engaging experience for homeowners.
2:45-3:45 p.m.: Intelligent Interiors: Leveraging AI for Interior Design Innovation
Explore how artificial intelligence is revolutionizing interior design in this engaging session moderated by Chad Wilkey, Professional Development Director for ASID Georgia Chapter and Principal, HLG Studio. Hear from speakers, Alan Espinoza, Solution Architect - Construction, Applied Software, Graitec Group and Dawn Haynie, Ph.D., ASID Affiliate, and learn about innovative AI tools and trends that streamline workflows, boost creativity, and improve outcomes for your projects. From automated 3D modeling and virtual staging to predictive analytics and material optimization, this session offers actionable insights on integrating AI into your design process. Whether you're an experienced designer or just starting out, you'll gain inspiration and practical strategies to harness the power of AI and stay ahead in this evolving industry.
4:00-5:30 p.m.: Sip & Stroll
Close out Digital Day with a refreshing Sip & Stroll following the presentation in participating ASID showrooms. View new and current collections, enjoy drinks and bites and mingle with fellow design professionals. This exclusive event is the perfect finale to a day of inspiration at ADAC.