Georgia Banking Company Announces Leadership Appointments
Monday, May 5th, 2025
Georgia Banking Company (GBC) is pleased to announce the appointment of Jeff Kraus to Chief Financial Officer (CFO) and Margaret Whieldon to Chief Experience Officer (CXO). These strategic appointments to the executive team underscore GBC's commitment to driving financial excellence and enhancing the customer and employee experience.
Jeff Kraus, who has been with GBC since 2021, has been promoted to Chief Financial Officer following the retirement of Rob Cochran. Jeff's extensive knowledge of GBC's strategic goals and vision and his diverse background make him exceptionally well-suited for this role. Over the past 25 years, Jeff has held various positions, including Chief Financial Officer and Treasurer at other financial institutions. As CFO, Jeff will oversee all financial operations, ensuring fiscal responsibility, strategic financial planning, and continued growth. His commitment to excellence and collaborative approach have earned him the respect and trust of his colleagues and industry peers. Jeff holds his bachelor's degree in accounting from Liberty University.
In addition, GBC is pleased to announce that Margaret Whieldon has been promoted to Chief Experience Officer (CXO). Margaret brings a wealth of experience and leadership, having served community banks as a senior marketing professional for over 25 years. She has been with GBC since 2021. The new role of Chief Experience Officer is pivotal in shaping a high-performance culture and aligning strategies with GBC's vision to be the Bank of Choice. Margaret will be responsible for developing and executing customer and employee experience strategies to align with the company's goals, fostering a collaborative culture, and championing the voice of the customer at the executive level. Her strategic vision and passion for excellence will drive efforts to ensure exceptional customer and employee experiences. Margaret earned her bachelor's degree in business administration and marketing from Tennessee Tech University.
"I am pleased to welcome Jeff and Margaret to the bank’s executive team," said Bartow Morgan, Jr., CEO. Their extensive experience and leadership will be invaluable as we drive our continued success together."