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Jun 2025
Merit Financial Advisors Partners with RCM Investments and Opens First Office in Utah
Staff Report From Georgia CEO
Friday, June 20th, 2025
Merit Financial Advisors ("Merit"), a Georgia-based financial advisory firm that specializes in financial planning and wealth management solutions for high-net-worth individuals and families and those navigating life transitions, announced today it has acquired RCM Investments. This acquisition marks Merit's first office in Utah, expanding its national footprint and adding $281 million in assets.
RCM, based in American Fork, Utah, offers comprehensive wealth management services including investment management, retirement income planning, insurance analysis, and estate and tax planning. Known for its trusted client connections and expertise in serving mass affluent and high-net-worth clients throughout Utah, the firm will leverage Merit's centralized services and back-office support to focus on organic growth opportunities. The firm's four principals, Tony Riggs, President and Chief Investment Officer, Craig Riggs, Partner and Executive VP, Cameron Foster, Partner and Executive VP, and James Houston, Partner and Senior Portfolio Manager, will join Merit as Wealth Managers and Partners.
"Partnering with Merit allows us to align with a larger organization that shares our commitment to personalized service and long-term client success," said Tony. "With access to Merit's resources and support, we'll have more time to focus on what matters most: helping our clients reach their goals."
This is Merit's thirty-seventh acquisition since taking a minority investment in December 2020 from Wealth Partners Capital Group ("WPCG") and a group of strategic investors led by HGGC's Aspire Holdings platform. Last month, Merit acquired Safeguard Wealth Management, which expanded Merit's assets by $597 million and strengthened its digital marketing capabilities.
"RCM's experienced team and solid client relationships make them an ideal partner as we enter the Utah market," said Tait Lane, Managing Principal and Partner at Merit. "We were drawn to RCM's long-term vision—their principals have a 10+ year runway and a strong focus on service and organic growth. We're excited to support their continued success through the tools, expertise, and scale Merit brings."
The merger was finalized on May 30, 2025. The financial and legal terms of the deal were not disclosed.