Engel & Völkers Atlanta & North Georgia Mountains Accelerates Momentum in North Georgia

Staff Report From Georgia CEO

Friday, September 12th, 2025

 

Engel & Völkers Atlanta and North Georgia Mountains, Metro-Atlanta’s leading luxury brokerage in new home sales, is fueling new energy in the North Georgia Mountains with a wave of boutique new development activity and record-breaking, luxury listings. With buyers flocking to the region for its natural beauty and proximity to major Southeastern markets, the firm is at the forefront of shaping North Georgia into one of the Southeast’s most desirable destinations for second homes and investment properties.

“North Georgia continues to emerge as one of the Southeast’s premier destinations for second homes and investment properties,” said Chris Burell, Managing Broker of Engel & Völkers North Georgia Mountains. “We continue to see buyer demand extending from Florida and beyond, for new construction and resale. The opportunity for thoughtful expansion has never been greater. While many firms are hesitating on new development amid shifting market conditions, our team has leaned into this momentum, strategically aligning with builders and developers who know how to navigate today’s complexities. Together, we’re ensuring buyers continue to have access to a diverse array of options that meet the evolving needs of the market.”

Among Engel & Völkers Atlanta and North Georgia Mountains’ current offerings is Awenasa, a boutique gated community created in partnership with LH Group. Limited to just 12 single-family homes, Awenasa blends rustic lodge-inspired architecture with refined finishes, including custom kitchens, spa-like bathrooms, finished basements with wet bars, and expansive decks with dramatic stone fireplaces. Just 10 minutes from downtown Blue Ridge, the community offers both seclusion and convenience.

The firm is also representing North Creek, an innovative collection of seven modern, ultra-luxury A-frame homes that reimagine the traditional second-home community. Instead of conventional amenities, North Creek offers a working farm with chicken coops, goat houses, and gardens, creating a lifestyle destination that appeals to families and groups while also performing well as a short-term rental investment.

The Tucker Silva Team has recently joined with a local builder, TS Family Homes, to help market their new inventory in Fannin and Union County.  TS Family Homes currently has four new construction homes in sought-after neighborhoods and will start several additional homes before the end of the year. TS Family Homes has been a well-established builder in the area for many years, basing their business on foundational values of honesty, craftsmanship and professionalism. Their innovative and sophisticated floor plans embrace the lifestyles of buyers in North Georgia, while their high-end finishes and attention to detail make their homes perfect for primary residences or second homes.

In addition to new developments, Engel & Völkers Atlanta and Engel & Völkers North Georgia Mountains are showcasing several notable listings that are redefining what “luxury” means in the North Georgia market. In Blue Ridge, interior designer and builder Lucy Small has transformed 98 Mountain Tops Street into a $3.09 million showpiece known as the Peaks House. The six-bedroom, five-bath home balances natural textures with contemporary design and features cathedral ceilings, an outdoor pool and a private pond. In Blairsville, a newly built $3.3 million barndominium at 6343 Owltown Road offers 5,500 square feet of one-of-a-kind living space with custom murals, tumbled brick, an outdoor kitchen and spa amenities, also listed by Lucy Small. 

Engel & Völkers also has a unique property in Jasper. It’s a $2.39 million winery at 253 Happy Trails Way that presents 12 acres of vineyard views, a full production facility, guest suites and a VIP tasting room. Already recognized with multiple “Best Of” awards, the winery operates as a profitable events destination, listed by the AtHome Team under Engel & Völkers Atlanta.

“Our vision for North Georgia is not just about selling homes, it’s about guiding buyers toward communities and lifestyle destinations that reflect the evolving definition of luxury,” continued Burell. “Whether it’s a private retreat, an income-generating rental or even a working winery, buyers want properties that deliver both personal enjoyment and long-term value. Engel & Völkers Atlanta and Engel & Völkers North Georgia Mountains are proud to be representing some of the most distinctive opportunities in the region.”

According to Engel & Völkers Atlanta & North Georgia Mountains, the North Georgia Mountains continue to outperform expectations, with more than 25 sales above $3 million in the last year, based on data from the Northeast Georgia MLS. With limited competition, sweeping scenery and the convenience of being within a single day’s drive from Florida, the market is primed for continued growth

To learn more about Engel & Völkers Atlanta and North Georgia Mountains, please visit www.evatlanta.com/ and evrealestate.com/en/shops/northgeorgiamountains.