NAPA, an affiliate of Genuine Parts Company, has joined a select group of organizations signing on to support the Atlanta World Cup Host Committee. As an Official Host City Supporter, we will showcase the NAPA brand through customer entertainment, community engagement, hospitality and marketing activities when the FIFA World Cup(tm) comes to Atlanta in the summer of 2026.

“As we recently celebrated NAPA’s 100th anniversary, we’re proud and excited that our iconic global brand will be part of the FIFA World Cup 26,” said Will Stengel, President and CEO of Genuine Parts Company, the parent company of NAPA. “Supporting the event in Atlanta helps us connect with customers worldwide and shows our strong commitment to the city and its communities. This partnership is a historic opportunity for NAPA.”

Atlanta will host eight matches at Atlanta Stadium (Mercedes-Benz Stadium), including one semi-final, generating significant economic impact and excellent business opportunities in entertainment, hospitality and community involvement. 

“The NAPA brand has deep roots in the Atlanta community and a long history of supporting local sports and venues,” said Dan Corso, President of the Atlanta Sports Council and the Atlanta World Cup Host Committee. “We are thrilled to welcome the brand as a partner in this significant effort to highlight our region to the world as it prepares to host the biggest sporting event in history.”

The FIFA World Cup 2026™ will, for the first time, feature an expanded field of 48 teams competing in 104 matches held across 16 host cities in the U.S., Canada and Mexico. Through its support of the Atlanta Host Committee, the NAPA brand is ready to welcome the world to Atlanta.