Get ready to sip, savor, and support a powerful cause: the Georgia Chapter of the National Multiple Sclerosis Society is proud to present the third annual Taste of Generosity: Bourbon + Botanicals, a one-of-a-kind bourbon experience with a mission. Taking place Friday, Aug. 14 from 6 p.m. to 10 p.m., at Atlanta’s award-winning Stave Room and ASW Whiskey Exchange, this immersive evening will bring together tastemakers, philanthropists, and flavor seekers for a bold night of cocktails, community, and giving back to fund a cure.
 
This year’s event – Exploring Bourbon + Botanicals – takes center stage with curated tastings from 20+ national and local brands, plus handcrafted cocktails, mocktails, and zero-proof elixirs that ensure everyone gets in on the experience. Guests can expect Southern-inspired bites from standout Atlanta restaurants like Bites by Edyt, Girl Diver, Ike’s Café & Grill, KR Steakbar, Marcus Bar & Grille, Oh Sweet Bakery, TreVele, and Zakia, to name a few, alongside pours from top beverage partners like, Duck Club Bourbon, Noble Oak Bourbon, Spiritless, Shinju Whiskey, Grant Park Social, High West Whiskey, New Realm, and more. The evening will also feature live music and a vibrant, high-energy atmosphere that’s anything but ordinary.
 
“Taste of Generosity is a celebration of what’s possible when a community comes together around a shared purpose,” says Rachael Fenich, President & Executive Director of the National MS Society's Georgia Chapter. “Every conversation, every connection, and every act of generosity helps move us closer to a world free of MS. As someone whose family has been personally impacted by this disease, I have seen firsthand the difference that support, research, and a strong community can make. That’s what this evening is really about: creating hope, accelerating progress, and changing lives.”
 
But this isn't just a tasting – it's a movement.
 
Here’s what’s on the menu:

•  Three Ticket Levels, Endless Flavor
  • Classic Admission: Jump on the Classic Tasting Trail with pours of premium bourbons, spirits, and wines from top beverage partners – plus a custom Taste of Generosity souvenir tasting cup to remember the night. ($175)
  • VIP: Enjoy all Classic perks, with early access, exclusive high-end pours from6 p.m.-7 p.m., access to special silent auction items, and a souvenir rocks glass to elevate your home bar. ($250)
  • ASW Reserve Experience: For the true bourbon buff – early entry at 6 p.m., entry to ASW Private Tasting Room, private ASW distillery tour, and all VIP benefits included. (SOLD OUT)
• The Bottle Pull Returns, this time LIVE
   Guests will have the chance to score rare and exclusive bottles of bourbon, wine, and more in the live bottle pull – one of the event’s most popular experiences.
•  Silent + Live Auctions
   Bid on unforgettable experiences, trips, and treasures with all proceeds supporting the MS Society’s mission to end MS forever. The silent auction opens early on Friday, Aug. 7 at 6 p.m., featuring an exciting mix of experiences and treasures, including:
  • Le Bon Nosh Sommelier Showdown Finale for Two
  • West Lake Country Club Stay & Play Golf Getaway for Four
  • The Legend of Pappy: Van Winkle Special Reserve 12 Year Lot B
  • Cult Pinot Noir Collector's Magnum | 2021 – 2023 Editions
  • Three-Night Getaway to The Huckleberry in Cashiers, NC
  • Premium Atlanta Braves Experience - Delta SKY360° Club
•  Honoring Community Champions
   At 8:15 p.m., the spotlight will shine on this year’s Honorary Chairs:
  • David Scott Wolf, Division Chief of Neurology at Children's Healthcare of Atlanta
  • Grace Gombolay, Pediatric Neurologist at Children's Healthcare of Atlanta

 
The event is co-chaired by Tara Murphy, founder of 360 Media and publisher of The Atlanta 100, who is a chapter Board of Trustees member, lives with MS and brings her fierce energy and creative drive to the cause. “Taste of Generosity is about bringing people together for a cause that impacts so many lives,” says Murphy. “Every conversation, every toast and every donation helps fuel research, expand support programs and bring us closer to a world free of MS. It's an inspiring evening that proves when a community comes together, we can make a meaningful difference for everyone affected by this disease.”
 
Taste of Generosity is made possible by the unwavering support of Barrel Proof Presenting Sponsor NDC (National Distributing Company) and Mara and Bill Holley, Single Barrel Gold Sponsor Cursor, Social Impact Sponsor Novartis, and Small Batch Silver Sponsors Accenture, Evershed Sutherland, Rockefeller Capitol Management, Biogen, Infosys, and Oracle, as well as a host of other sponsors and restaurant and beverage partners who share the vision for a world free of MS.
 
Tickets are going fast – visit here to purchase.