About Ed Farley
Authored 2 articles.
Features, May 08, 2015
The phrase…”the customer is always right” may be wrong. One of the biggest challenges for business is to determine who their customers should be. Too often we do not realize that may of our customers cost us profit.
Features, March 20, 2015
How many times do you hear companies brag that they are…world-class ….have top-rated products! How often do we hear the claims of an incredible sales force! The best customer service! Are these claims true? How do they know? How do you know?