Buckhead to 'Head Forward' With New Lifestyle Brand

Staff Report From Metro Atlanta CEO

Thursday, January 21st, 2016

Buckhead finally has a brand to properly represent the affluent Atlanta community, anchored by Buckhead.comand a new visual identity. Nearly 20,000 subscribers are already receiving the "Buckhead Insider" monthly email newsletter.

Having sold real estate in Buckhead for the past 11 years, Ben Hirsh, CEO of Buckhead.com, acquired this coveted domain from Ben Carter and built a website dedicated to the interests of the Buckhead community. With help from renowned branding expert, Terry Slaughter (creator of 30a, Seaside, Alys Beach and more popular brands), Hirsh developed an elegant crest and slogan, "Head Forward," symbolizing the innovative spirit of Buckhead.

"I'm so excited to unveil this new brand that embodies our Buckhead community. Those of us privileged enough to call Buckhead home already appreciate the lifestyle it offers. Beautiful homes, gardens, top-notch schools, and the best shopping and dining in the Southeast are all at our doorstep. It is my hope that Buckhead.com will encourage us all to become closer neighbors," says Hirsh.

Buckhead.com features growing comprehensive information on its community neighborhoods, real estate market, a lifestyle blog and interactive map. Dedicated to spreading this new Buckhead brand, Hirsh is giving away thousands of Buckhead window decals to those who request one from the website. "People love to show their pride in the places and products they are passionate about with window decals, so we think this is a great place to start," says Hirsh.

Hirsh firmly believes that, "this is an exciting time for Buckhead, and the future is bright for our community."