Atlanta Convention & Visitors Bureau announced the promotion of Heather Kirksey to director of public relations. In her new role, Kirksey will create and implement campaigns to support ACVB marketing, sales and tourism programs. She will also work closely with the organization’s leadership team on corporate positioning and community relations outreach.
 
“Heather has done an excellent job in setting the strategy and execution for our PR team,” said William Pate, president and CEO, ACVB. “I am excited to recognize her leadership with this promotion.”

Kirksey came to ACVB in 2014 as the public relations manager. Prior to joining ACVB, she spent three years with Children’s Healthcare of Atlanta where she managed public relations initiatives to support Children’s sports medicine, orthopaedic, transplant, rehabilitation and foundation programs.
 
She began her career at Fox Sports South and brings more than eight years of television news experience to the team, serving most recently as a sports anchor and reporter for WDAM-TV in Hattiesburg, Miss.