NewPoint Media Group Acquires New Home Guide

Staff Report From Metro Atlanta CEO

Friday, September 2nd, 2016

NewPoint Media Group, the nation’s leading publisher of integrated real estate marketing titles including Homes & Land and The Real Estate Book, acquired New Home Guide, from Atlanta-based digital marketing leader RentPath.

New Home Guide offers targeted print and digital marketing solutions for builders throughout the southeast.

“New Home Guide has long been a recognized leader in the new construction home space, and this acquisition demonstrates our commitment to growing NPMG’s expertise and footprint in this area,” according to Robert Hardy, CEO of NewPoint. “We are excited to welcome New Home Guide to the NewPoint family.”

Arlene Mayfield, Sr. Vice President of RentPath, adds, “For many years, New Home Guide was an important part of our portfolio of print and digital properties, providing strong leads to homebuilders nationwide. Over the last few years, we have migrated to an all-digital platform and focused all of our energy on our core business of serving the multifamily/rental home market through ApartmentGuide.com, Rent.com and Rentals.com. This transaction should provide excellent opportunities for New Home Guide and its fine sales executives.”

New Home Guide will operate out of NewPoint’s Lawrenceville offices under the leadership of Al Perhacs, VP of the new homes group.