Porsche U.S. April Sales Beat All-Time Record

Staff Report From Metro Atlanta CEO

Thursday, May 3rd, 2018

Porsche Cars North America, Inc., importer and distributor of the Porsche 911, 718 Boxster and Cayman, Panamera, Cayenne, and Macan model lines, announced April 2018 sales of 5,570 vehicles. This represents a new all-time one-month retail record for Porsche sales in the U.S., surpassing the previous all-time high of 5,555 units set last November. It also marks a 0.7 percent gain over April 2017, which itself was a record month. Retail sales for January through April were up 7.0 percent from a year ago to 19,524 vehicles.

"The Porsche mix of two and four-door sports cars is getting a broad welcome from customers. We see this in the strong April demand that crosses model lines," said Klaus Zellmer, President and CEO of PCNA. "Our 189 dealers are continually improving the customer experience, and this certainly is an essential factor for our mutual success."

April growth leaders were the 718 Cayman, up 67 percent year-over-year, and the Macan, which gained 32.5 percent from April 2017. For the first four months of the year, the new generation Panamera, the 911, and the 718 Cayman all saw double-digit increases compared to the same period in 2017.

Porsche Approved Certified Pre-Owned sales in the U.S. were at 1,807 vehicles, up 11.9 percent year-over-year.

Model

April Sales

Year-to-Date

 

2018

2017

2018

2017

ALL 911

804

940

3,315

2,958

ALL 718

604

534

1,956

1,640

ALL PANAMERA

1,026

1,098

2,942

1,715

ALL CAYENNE

884

1,257

4,171

4,897

ALL MACAN

2,252

1,700

7,140

7,037

GRAND TOTALS

5,570

5,529

19,524

18,247