Blue Ridge Global announced that leading U.S. Hispanic food and beverage distributor Iberia Foods Corp. has selected supply chain planning technology from Blue Ridge to align the distribution of its product inventory with expected demand from customers.

Iberia Foods distributes to more than 10,000 supermarkets, clubs, wholesale vendors and distributors throughout the East Coast and Midwest from its locations in Brooklyn, NY; Somerset, NJ; Miami; Orlando; Atlanta; Springfield, MA; and Chicago.

Blue Ridge’s cloud-based, distribution-focused forecasting and inventory planning system balances customer needs with business realities like erratic demand from regional uniqueness, seasonality, supermarket promotional/ad movement and market fluctuations that put pressure on today’s foodservice and food wholesale distributors.

“Working with Blue Ridge will allow us to quickly and effectively fulfill increasing demand from our customers while taking our supply chain planning to the next level in order  to continue to provide the best service to our also increasing customer base”, said Eric Miller, Chief Executive Officer, Iberia Foods Corp.

“Blue Ridge will help Iberia Foods service the Hispanic and Caribbean markets by balancing the demand and supply for ‘the tastes of home’ to customers throughout the United States,” said Jim Byrnes, Chief Executive Officer, Blue Ridge.