Explore Gwinnett, the official tourism organization of Gwinnett County, is thrilled to announce its ninth annual ARTober Gwinnett, a monthlong celebration of the county’s arts, culture and community. This month, Gwinnett County will transform into a living gallery as local artists, performers and cultural organizations bring their talents to stages, streets and unexpected spaces across the community. This year’s 31 days of programming includes the return of the award-winning Not Your Mother's Art Fest in Lawrenceville.

“ARTober is such a special time for Gwinnett because it gives residents and visitors the chance to experience our community’s creativity in so many unique ways,” said Madison Chucci, senior community development manager of Explore Gwinnett Tourism and Film. “After a successful inaugural celebration last year, we’re excited for Not Your Mother’s Art Fest to return and once again break the mold of the traditional art festival.”

Named the 2025 Best New Event in the Southeast by the Southeast Festivals & Events Association, Not Your Mother’s Art Fest will take place on Friday, October 10, from 6 to 10 p.m. at Slow Pour Brewing. The free, family-friendly festival celebrates nontraditional art styles and unconventional creativity through immersive installations, live performances, street art, hands-on workshops and interactive experiences. From cutting-edge contemporary works to fresh takes on classic forms, Not Your Mother’s Art Fest spotlights diverse voices and underrepresented artists who are redefining what art can be. Hosted in partnership with the City of Lawrenceville and Slow Pour Brewing, the celebration blends creativity with community spirit, complemented by local craft beer, food and an inclusive atmosphere.

In addition to Not Your Mother’s Art Fest, ARTober Gwinnett will feature a lineup of events showcasing the depth and diversity of the county’s creative community. From live theater and poetry slams to music festivals, chalk art, haunted tours and public art, each day offers a new way to connect with creativity. A full list of ARTober events is available here.