Denim Marketing Wins Two Gold Hermes Creative Awards
Staff Report From Metro Atlanta CEO
Tuesday, April 28th, 2020
Denim Marketing is excited to announce it was awarded two Gold awards and two honorable mentions from the Hermes Creative Awards. An international competition for creative professionals, the Hermes Creative Awards competition evaluates the creative industry’s best publications, branding collateral, websites, videos and advertising, marketing and communications programs.
Denim Marketing received the following:
A Gold Hermes award for the City of Powder Springs #PSContest for social media and consumer engagement across multiple platforms. The ‘P.S. Did you know?’ campaign was designed to promote the benefits of the City of Powder Springs. The campaign encouraged people familiar with the City to share their favorite things about Powder Springs to Facebook, Twitter or Instagram using #PSContest. During the 90-day contest, there were a total of 390 eligible entries, with a total of 3,725 reactions, 897 comments and 373 shares.
A Gold Hermes award for the Operation Homefront media relations and television placement on behalf of Meritage Homes. Denim Marketing worked with Meritage Homes to promote all four events related to the Operation Homefront home giveaway at Vistas at Towne Mill in Canton, Georgia. This marks the 13th home Meritage has donated to Operation Homefront, a national nonprofit serving America’s military families. Together, Meritage and Operation Homefront welcomed a military family into a brand new, mortgage-free and energy-efficient Meritage home, and are helping them learn how to become successful homeowners. Denim Marketing secured numerous print and broadcast placements for Operation Homefront, including a news feature on the finished home.
An honorable mention for the Canine Pet Rescue: Fall in Love campaign, a pro-bono social media promotion for the German Shepherd rescue group. Canine Pet Rescue is a 501c3 non-profit animal rescue organization focused on saving German Shepherds from high kill shelters in the South. Denim Marketing created a Valentine’s Day campaign that ran on Facebook during February and focused on getting dogs adopted.
An honorable mention for Pratt Stacks: 60 Leads in Two Days, a media relations campaign for The Providence Group. Denim Marketing scored major news coverage for the announcement of Pratt Stacks, including coverage in Curbed Atlanta and the Atlanta Business Chronicle that resulted in the home builder receiving 60 homebuyer leads in just two days.
“We are thrilled to be recognized for our work in media relations and social media,” Denim Marketing President and Founder Carol Morgan said. “The team at Denim Marketing is incredibly creative and hard-working.”